Effectively communicating your organisations sustainability credentials and goals is critical as the race to net zero accelerates. Sustainability is being discussed across the board, regardless of sector, and size. A recent study reported by Forbes found nearly 90% of Gen X consumers said that they would be willing to spend extra for sustainable products. Not only do customers want to buy sustainable products but clients want to work with organisations that have sustainability front of mind. Environmental, social, governance (ESG) reports are becoming a dominant force within a business, creating positive change, leveraging competitive advantage and attracting investors.